About Us

CASK Liquid Marketing is a drinks agency focused on shaping the spirit brands bars pour and the alcohol consumers enjoy.

Nestled in the heart of London’s thriving cocktail bar scene in Shoreditch, this dynamic agency is equally geared towards marketing and sales, creating a leaner, faster moving and digitally aware business.

Founded in 2011 by well-respected industry experts Stuart Ekins and Richard Herbert, the small team have rapidly made an impact on the scene and ensured their growing portfolio of brands have been recognised across the industry, from their hand-picked luxury spirits to their liqueurs and craft beers. Splitting the company into equal halves, Stuart Ekins is at the helm of the marketing side while Richard Herbert directs sales. CASK is intent on curating the right list of brands for today’s industry, understanding that its portfolio must represent where the industry is heading. With a good understanding of increased consumer awareness, PR, fresh marketing ideas and social media platforms, CASK always has a keen eye on the future.

As a financially independent company the team not only represent existing brands but have also gone on to craft their own liquids including the much-loved HOBO lager and cyder and the popular Colonel Fox’s London Dry Gin.

CASK’s team are trade specialists – they have contacts in all the best bars and ambassadorial work is an integral part of their role. But the agency goes beyond that and has great relationships with many of the top off-trade retailers. You’ll find their brands in stores such as Waitrose, Harvey Nichols and online through Amazon. As the company develops, CASK is always on the lookout for new innovative brands to add to the already incredible line-up, which currently includes The 86 Co., Gin Mare, Ocho and Chartreuse to name just a few.

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